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According to Google, nearly 1/3rd of all mobile searches are related to location (as of 2016 data). Most local search terms tend to be along the lines of “restaurants near me” or “restaurants in the Heights” for example, indicating most likely the searcher is planning where to eat soon or has an immediate need. Sending the right signals to clients, prospects and search engines is crucial to connecting with people at the right time. These statistics from Google make it clear that local SEO should be taken seriously. 50 percent of consumers who conducted a local search on their [...]