With March dedicated as Brain Injury Awareness Month, Mentis Neuro Health sought a way to be top-of-mind with doctors, nurses and case workers who could refer brain injury patients leaving the hospital to a rehabilitation program. Tell Your Tale pulled together various statistics on brain injuries and designed four cards in the shape of a brain. The double-sided cards shared brain injury facts and contact information for Mentis’ various facilities. Mentis handed out one card each week of March to increase awareness of brain injuries and resources. We strategically had a silver ring adhered to the first card so that people could easily hang the card on their corkboards at work and add each week’s card to the prior one. We also leveraged the card designs into images placed on Mentis’ home page that linked to the company blog for deeper content.
The Women’s Business Enterprise Alliance (WBEA) serves as a third-party certifying organization for women-owned business enterprises (WBEs) in south Texas. From time to time, this nonprofit looks to Tell Your Tale to create eye-catching graphics that explain various initiatives. Most recently, WBEA needed a bold marketing piece to showcase the number of women-owned businesses it has helped in the last year as well as vital statistics such as the number of scholarships WBEA has awarded and its revenue contribution to the Houston economy. The marketing piece needed to be easy-to-transport and hand out at events. The material would be shared in print as flyers and distributed electronically.