About Megan Salch

Megan F. Salch has 20 years of marketing and communications experience. After working in the U.S. Senate as well as for a software company, Arthur Andersen and research firm APQC, Megan launched Tell Your Tale in 2005 to help organizations communicate regularly and deliberately. She works with medium and large organizations on messaging, branding and communicating with target audiences. Her out-of-the-box thinking and business savvy help organizations stand out from the crowd. Be sure to follow Megan on Twitter under the name “TellYourTale”. Megan is also a published author, writing the book 100+ Activities for Houston Kids.

SEO Basics – post #2: Choosing the Right Key Words

When you need to develop key words to use on your web site, start by making a list of the words you think prospective customers may use to do an Internet search. Capitalization is not critical. Just make a list of the words you'd enter into a Google search to find a company or product like yours. Think of any features that make your product or service unique as that could be helpful. For instance, if you primarily do business in Houston, you might consider adding that city name to your keywords (also spelled "key words" with the space… Continue Reading SEO Basics – post #2: Choosing the Right Key Words

By |2019-05-28T17:13:43-05:00June 20th, 2012|Categories: SEO, Web Design|Tags: , |Comments Off on SEO Basics – post #2: Choosing the Right Key Words

“Can You Copy This Artwork but Make Enough Changes So It Doesn’t Look Copied?” and Why It Doesn’t Work

An article that appeared in The Fort Bend Star this week prompted discussions about copyright infringement. The article titled "Sugar Land Artist Sues Utah Foundry for Allegedly Copying Statue" talks about how one artist supposedly copied another's work. It's especially bad since the original statue is in Sugar Land while the claimed copy sits an hour away in Pearland. I encourage you to read the article for the details and I've included the photo of the two statues at left (Copyright © 2011 by Fortbendstar.com) so you can judge for yourself if one looks like a copy of the other.… Continue Reading “Can You Copy This Artwork but Make Enough Changes So It Doesn’t Look Copied?” and Why It Doesn’t Work

By |2018-08-08T16:54:18-05:00June 8th, 2012|Categories: Graphic Design|Tags: |Comments Off on “Can You Copy This Artwork but Make Enough Changes So It Doesn’t Look Copied?” and Why It Doesn’t Work
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